从课堂到商赛战场|UEC 学子的知识实战蜕变
上海UEC国际学校开设了会计和经济等多门商业课程作为人文通识必修基础,为了给同学们提供一个将商业知识付诸实践的舞台,学校精心筹备,于3月6日,成功举办了NewBiz校园商业模拟挑战赛。来自PRE年级的商业爱好者组成8支队伍,他们怀揣着对商业的热情与憧憬,在这个充满挑战与机遇的舞台上,展开了一场激烈而精彩的角逐。
Shanghai United Elite College offers a variety of business courses, including Accounting and Economics, as part of its mandatory humanities curriculum. To provide students with a platform to put their business knowledge into practice, the school meticulously organized and successfully hosted the NewBiz Campus Business Simulation Challenge on March 6.
Eight teams of business enthusiasts from the PRE grade, driven by their passion and aspirations for business, stepped onto this challenging and opportunity-filled stage, engaging in an intense and exciting competition.

赛事解析
本次NewBiz校园商业模拟挑战赛是一个集商业策略、团队合作、时间管理、决策分析于一体的综合性挑战,需要参与者具备一定的商业知识和实战技能。挑战赛以财年为结算单位,各个模拟公司通过团结合作完成产品从研发到投入市场的全过程。
The NewBiz Campus Business Simulation Challenge is a comprehensive competition integrating business strategy, teamwork, time management, and decision analysis, requiring participants to possess certain business knowledge and practical skills. The challenge is structured around fiscal years, with each simulated company collaborating to complete the entire process from product development to market launch.
在正式进入比赛之前,指导教师为参赛者做了全面的赛事分析,对商业运作的模式、比赛机制、赛事注意事项等进行了详细讲解,帮助参赛者快速进入商赛的比赛状态。
Before officially entering the competition, the instructors provided a comprehensive analysis of the event, explaining the business operation models, competition mechanisms, and important considerations in detail, helping participants quickly get into the competitive mindset.

参赛者们被分成了 8 支队伍,每支队伍 4 -6人,恰似一个紧密协作的小型创业团队。在这个团队中,分别设有 CEO、产品经理、运营经理和市场经理。
The participants were divided into 8 teams, each consisting of 4 to 6 members, resembling a closely collaborating small startup team. Within each team, there are designated roles for a CEO, Product Manager, Operations Manager, and Marketing Manager.
各成员在各自岗位上充分发挥专长,共同完成信息收集、市场调研、策略制定等一系列关键工作,真切地感受着真实商业世界中团队协作的重要性与魅力。
Each member fully utilized their expertise in their respective roles, collectively completing critical tasks such as information gathering, market research, and strategy formulation, genuinely experiencing the importance and charm of teamwork in the real business world.

本次商业模拟赛共有三个环节:一个试运营财年和两个正式财年。各支参赛队伍需通过市场调研、资料收集、产品定位和定价讨论,为公司做出两个财年的研发、生产、运营、销售等环节的关键决策,最终成功推出产品并获得盈利。
This business simulation competition consisted of three phases: one trial fiscal year and two official fiscal years. Each team needed to conduct market research, gather data, discuss product positioning and pricing, and make key decisions for the company regarding R&D, production, operations, and sales over the two fiscal years, ultimately successfully launching products and achieving profitability.
赛场风采
各支队伍围坐在一起,认真分析着市场数据和竞争对手的情况。在讨论环节,大家各抒己见,思维的火花激烈碰撞。面对复杂多变的市场环境,同学们沉着冷静,灵活应对。
The teams sat together, carefully analyzing market data and competitor situations. During the discussion sessions, everyone shared their opinions, sparking intense intellectual exchanges. Faced with a complex and ever-changing market environment, the students remained calm and responded flexibly.





比赛成绩
团体奖
冠军公司
T004 岳同学、高同学、岳同学、茅同学
亚军公司
T001 冯同学、王同学、赵同学、沈同学、姜同学
季军公司
T007 赵同学、汪同学、窦同学、徐同学
个人奖项
最佳CEO
T001 王同学T004 岳同学T005 徐同学T007 汪同学
最佳产品经理
T001 赵同学T004 高同学
最佳运营经理
T007 窦同学T001 冯同学 沈同学
最佳市场经理
T001 姜同学T007 徐同学







图|获奖的团队和选手们
赛后感想分享
此次商赛,不仅是一场财商的较量,更是一次宝贵的历练机遇。在比赛过程中,同学们遇到了各种各样的问题和挑战,但他们并没有退缩,而是积极主动地去分析问题产生的原因,寻找解决问题的方法。在这个过程中,他们的分析能力和解决问题的能力得到了极大的锻炼和提升。
This business competition was not only a test of financial acumen but also a valuable opportunity for growth. During the competition, students encountered various problems and challenges, but they did not retreat. Instead, they proactively analyzed the causes of the issues and sought solutions. In this process, their analytical and problem-solving skills were greatly exercised and improved.
劳同学
PRE1
蒋同学
PRE2
CPBA 商赛
并未满足于校内商赛的历练,UEC的同学们在上周末也参加了CBPA 商业全能挑战(China Business Professional Alliance)。CPBA 商赛作为具有专业性与影响力的赛事,汇聚了来自各地的优秀学子。在更激烈的竞争与更复杂的商业场景下,他们也并不畏惧,在老师的指导下积极备赛,认真研究比赛规则与案例,不断打磨团队策略。
Not content with the experience gained from the campus business competition, UEC students also participated in the CPBA (China Business Professional Alliance) last weekend. As a more professional and influential event, the CPBA competition brought together outstanding students from various regions. Facing fiercer competition and more complex business scenarios, they did not falter. Under the guidance of their teachers, they actively prepared, carefully studied the competition rules and cases, and continuously refined their team strategies.


图|周末参加商赛的UECer们
这些宝贵的经验和品质,将成为同学们申请大学时的重要加分项,为他们的简历增添光彩。对于未来有志于在商业相关专业发展的同学来说,这次商赛经历更是为他们奠定了坚实的基础,让他们在未来的学习和工作中能够更加从容地应对各种挑战。
These valuable experiences and qualities will become significant assets for students when applying to universities, adding luster to their resumes. For those aspiring to pursue careers in business-related fields, this competition experience has laid a solid foundation, enabling them to face future academic and professional challenges with greater confidence.
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